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Earth Day 2022: Go Green(er) With JuniperCommerce!

Happy Earth Day! 

What better time to reflect on your organization’s environmental impact than the day named after humanity’s home? An environmentally friendly outlook gets businesses tax credits, good PR optics, and the warm-and-fuzzies that come with doing the right thing. So let’s talk about a few ways using cloud platforms like ours can lead to a reduced impact on the environment. 

1. More Cloud=Less Onsite

More Cloud=Less Onsite

What’s the strange equation in the title mean? Simply put, the more your business relies on cloud technology, the less it needs onsite hardware (such as servers, PCs, and so on) to manage the same tasks. No need to buy initial hardware, less need to replace aging bits of infrastructure with newer ones, and so forth.  

And because cloud tools are built to centralize certain tasks and “push” them to the end user’s device (think a video streaming service storing a video that millions of people watch), that means the footprint-reduction scales every time the business doesn’t need to add, buy, replace, or implement another piece of hardware. That’s a huge savings in terms of capital expense over time and a big win for the environment all wrapped into one.  

2. Less Paper Waste

Less Paper Waste

A paper invoice created is a piece of paper—likely more than one—used. More, at the individual business’s level, a digital invoice doesn’t require ink (cartridges of which can end up in landfills and leak into water supplies); doesn’t require plastic binders and other experiential trappings that ultimately end up cluttering landfills; doesn’t require gas for the mail carrier to take it across town; and a lot of other sidesteps.  

Putting it another way, cloud platforms like ours make it easier for businesses to work towards a paperless (or at least less-paper) future. And since other collateral your business needs to start, close, and carry out sales can also be digitized via our platform, the environmental savings you initiate can add up rather quickly.  

3. Datacenters Are Built for Energy Efficiency

Datacenters Are Built for Energy Efficiency

Today’s datacenters are built with energy efficiency in mind. This is in part because it’s the right thing to do and in part because energy—as anyone who has paid a big warehouse or showroom’s light and heating bill will tell you—is expensive. Between the bills, added penalties such as emissions taxes, and other common friction points, it’s fair to say the industry is always looking for ways to cut back on its footprint 

Now compare this to the average business server room. A business with ten such rooms spread across its regional offices will likely have some energy-saving measures in place, but nothing on the level a purpose-built, cutting-edge datacenter will have. By moving to the cloud, the business doesn’t just save on energy at individual sites—it shrinks its footprint by ensuring the recourses it moves are processed with very high efficiency.  

4. Less “Human Overhead” 

Less “Human Overhead”

Like a lot of SaaS platforms, JuniperCommerce’s high-level goal is putting lots of interconnected tasks in one place. We do that because humans work best when they don’t have to hop between multiple platforms to get their jobs done. And that, it turns out, creates some pretty sweet fringe benefits as it pertains to the environment.  

Here’s our math: Less screen-time spent waiting on this app to load, that spreadsheet you made in one program to populate in another, etc. ultimately means less juice being pulled, because the system in front of you is working that much faster. And while that “time savings” might not add up to a lot for the individual, when every person in an organization gets to enjoy those same little efficiencies—that’s a lot less time spent staring at screens and using all the resources needed to keep those screens running.  

5. Device Convergence for Sales Reps and Others

Device Convergence for Sales Reps and Others

Closely tied to the first item up top, this one’s still big enough to earn its own spot on the list. The average person in the US uses (or has access to) 10.5 devices, and it’s fair to say sales reps and other field employees trend towards the high end of that curve: More than anyone in the average organization, they rely on laptops, phones, tablets, desktops, smartwatches, and other digital tools to work and close deals.  

Cloud helps here because it can drastically reduce the amount of hardware employees like these have to carry. Platforms like ours work on any device, an empowerment-friendly feature that also leads to eco-friendly outcomes like:  

  • BYOD (Bring Your Own Device). Companies may choose to install cloud-based software on employees’ personal phones instead of buying and assigning new hardware, reducing footprint and the number of devices the organization must purchase.  
  • Centralized work and devices: Likewise, the flexibility of cloud-based tools mean less need for specialized hardware like laptops; instead of needing a laptop to create invoices, for instance, a rep could use a dedicated platform to build one from their phone and email it from the same spot.  

Every organization’s end-user technology needs are different, of course, and ideas like BYOD may not fly in every work environment for any number of reasons. Even with that note, however, companies motivated to save money—and save the environment—can definitely find ways to cut back on the number of devices their field-based employees must rely on when they choose a centralized technology to manage things for them.